The new ad placements could help Reddit squeeze more revenue from existing users as Google's AI search changes how people discover its content.
Reddit tests ads in search results as traffic declines and growth concerns mount
TE TechCrunch 
Key takeaways
Reddit tests ads in search results as it faces declining traffic and growth concerns.
- Reddit is testing ads in search results to boost revenue.
- Declining search traffic and user growth are concerns for the company.
- Ads may appear based on search queries and are currently in a limited test.
Summarised automatically by AI from the original article by TechCrunch. AI can make mistakes, so check the original for details.
Read the full story on TechCrunch You've read the opening, about 23 of 473 words. The full piece is published by TechCrunch.
Continue reading ↗ Story details
- Published
- By
- Sarah Perez
- Section
- Social
- Length
- 473 words · about 2 min read
- Format
- Article
- Original
- techcrunch.com ↗
Related reporting
2 stories on this topic from 2 sources, oldest first.
- TechCrunch Reddit tests ads in search results as traffic declines and growth concerns mount (this story)
