What I learned about AI search when I made up 50,000 stats that got cited by ChatGPT...
About 7 months ago, I launched a website with 50,000 statistics. Every one of them was fake.
Google has forgotten the site exists and deindexed the pages, but ChatGPT hasn't. Since the website went live 7 months ago, it has sent more than 10,000 AI sessions its way. And now more than 330 referring domains, including Shopify, Bluehost, and DHL, link to the site. Its made-up numbers have also ended up in an academic paper and in a bank's investment research.
At Peec AI and in the industry, we talk about GEO and SEO every day, and we keep looking for new tactics. I’ve been working on this stats page one for a long time, sharing pieces of it publicly along the way. Of course, it’s experimental, but the results have been hard to ignore.
