Meta is testing a new Facebook UX in India that sends some users directly into full-screen video when they open the app, putting Reels front and center.
Facebook tests going Reels-first in India
TE TechCrunch 
Key takeaways
Meta is testing a Reels-first interface on Facebook in India, aiming for a more video-focused experience.
- Meta is testing a Reels-first UX in India for some users.
- Users can opt out and return to a Feed-first experience.
- India is a key market for Meta's video strategies.
Summarised automatically by AI from the original article by TechCrunch. AI can make mistakes, so check the original for details.
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- Published
- By
- Jagmeet Singh
- Section
- Apps
- Length
- 343 words · about 1 min read
- Format
- Article
- Original
- techcrunch.com ↗
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