IN September 2026, something pivotal happened to the Malaysian automotive landscape: the total number of battery electric vehicles cracked the 10 per cent mark, at least a year ahead of most optimistic predictions.
The writing was on the wall. Proton New Energy Technology, or Pro-Net - the subsidiary entrusted to explore the electrified market for the nation's oldest carmaker - reported achieving 20,000 total unit sales sometime in June.
Not three months later, they sent out invitations to the media to mark the 40,000th delivery of their e.Mas brand, a doubling that took a mere three months.
This was made possible by the staggering response of the buying public to the e.Mas 5 electric hatchback.
