CERRUTI 1881 relaunched its kiosk at IOI City Mall, Putrajaya, with a brand new look and the unveiling of its Fall/Winter 2026 watch collection.

Following the theme “A New Chapter,” the CERRUTI 1881 sports a new typeface logo and illuminated glass displays so that watches are the focus.

CERRUTI 1881 was founded in 1967 by the late Italian designer Nino Cerruti. It’s known for its tailoring and early unisex fashion, and for balancing tradition with innovation.

Malaysia has been selected as the premier global destination for the fashion house to debut its redesigned retail kiosk concept, ahead of traditional European and metropolitan markets. The relaunch also marks nearly two decades of partnership with A.D. Time Sdn Bhd, which has distributed CERRUTI 1881 in Malaysia since 2005.