KUCHING, Nov 15 (Bernama) -- Parti Pesaka Bumiputera Bersatu (PBB) must move beyond conventional campaigning and embrace digital technology and artificial intelligence (AI) to meet the challenges of today's political landscape, its senior vice-president Datuk Seri Fadillah Yusof said
PBB Must Move Beyond Conventional Campaigning, Embrace AI - Fadillah
Fadillah Yusof, machinery, AI, technology, Sarawa
BE Bernama 
Key takeaways
Fadillah urges PBB to adopt AI and digital strategies to combat fake news and ensure effective campaigning ahead of the Sarawak state election.
- PBB needs to move beyond traditional campaigning methods and embrace AI.
- Digital literacy is crucial for young leaders to counter fake news and manipulated content.
- Election is scheduled for Dec 12, with nomination day on Nov 28 and early voting on Dec 8.
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