KUALA LUMPUR, Oct 15 (Bernama) -- The E-Commerce Bill is a crucial step toward fostering a healthy digital economy, protecting consumer interests, and upholding fair market competition, said the Malaysia Retail Chain Association (MRCA).
Business : e-Commerce Bill Crucial For Healthy Digital Economy, Fair Competition -- MRCA
E-Commerce Bill, Malaysia Retail Chain Association
BE Bernama 
Key points
- MRCA president Datuk Liew Bin emphasised that all businesses operating in Malaysia, domestic or foreign, must strictly adhere to statutory requirements regarding taxation, product safety, consumer protection, and commercial compliance.
- Concurrently, MRCA said the government should scale up digital adoption support for domestic SMEs, helping them develop omnichannel capabilities, strengthen brand equity, and tap overseas markets.
- A sustainable e-commerce ecosystem should not come at the expense of physical retail, but it must create mutual value for consumers, merchants, and the wider economy,” it added.
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