The milestone comes a year after Snapchat announced a controversial limit on free storage for its Memories feature and informed users it would start requiring users to pay $1.99 per month for additional storage or subscribe to Snapchat+ to retain their Memories.
Snapchat surpasses 30M paid subscribers
TE TechCrunch 
Key takeaways
Snapchat+ surpassed 30 million paid subscribers, up 5 million since February 2026.
- Snapchat+ reached 30 million paid subscribers in Q3 2026, up from 25 million in February.
- Snap introduced additional paid tiers like Lens+ and Snapchat+ Platinum to diversify revenue.
- Snap's shares dropped 12% after missing ad revenue and user growth forecasts.
Summarised automatically by AI from the original article by TechCrunch. AI can make mistakes, so check the original for details.
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