KUALA LUMPUR: Canon Marketing (Malaysia) Sdn Bhd is strengthening its presence in Malaysia’s fast-evolving imaging market, driven by growing demand from hybrid content creators producing still photography, short-form videos, livestreams and commercial content.
Leveraging this emerging trend in the digitally connected creator community, Canon Malaysia is cementing Malaysia as an important market for the brand in Southeast Asia.
Canon Malaysia head of image communication business division Edward Chang said creators today move between stills, short-form video and livestreaming, and the brand emphasises helping them start and grow with the system, not just selling a camera.
“This means hands-on experiences, practical workshops and guidance in creator-friendly formats, supported by our retail and service partners nationwide.
