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An average of 24% of respondents across nine countries said they’d seen a label noting that content was made with AI in the last week, and 20% had seen a bullet-point AI news summary.
In my Nieman Lab prediction this time last year, I wrote that “in 2026, the use of AI as an information gateway will only rise further.”
As it turns out, I was right. In new research that I published with my colleagues Rasmus Kleis Nielsen and Richard Fletcher, one of our many findings is that generative AI systems are becoming ever more significant information intermediaries, both when intentionally used and when incidentally encountered.






