KUALA LUMPUR: Fraser & Neave Holdings Bhd (F&N) is not ruling out targeted price increases if commodity and raw material costs continue to rise, with average price increases across its product portfolio currently at about 3% to 4%.
F&N CEO Tarang Gupta said the price adjustments reflected the average across the group’s overall product portfolio, although implementation varied by product and market, including Malaysia and Thailand.
He said the group had to take into account higher commodity costs, including sugar, tin and energy, when determining its future pricing strategy, while ensuring that any adjustments did not undermine consumer affordability or sales volumes.
“The group needs to consider increases in commodity costs such as sugar, tin and energy when determining its pricing strategy going forward.
